That’s Stetson’s motto, “Making things right and the best they can be.” I will be honest. I had no idea what Stetson’s motto was until today after meeting Pam Fields the CEO. Stetson’s motto makes the honor of being inducted into the Stetson Craftsman Alliance meaningful. I don’t cut corners when it comes to craftsmanship in my work. Never have. None of the 10 women inducted today make things less than the best they can be. Individuality, integrity, and lasting style define western values according to Stetson. I agree.
Thanks Stetson. I appreciate your decision to honor women who embrace qualities inherent in your products. The big black hat bestowed by you on each of the women chosen to be recognized today is a dandy. I’m honored.